News Publication

Advertising

Marketing campaing

PR

About Us

SMEL is engaged in the printing of two strategic Asian newspapers across the United Kingdom and have been catering to nearly 4 generations of Asians from the Indian Subcontinent by providing them quality news articles and updates as if they were still in their country of origin. Today SMEL has converged itself as one of the voices of the Asian community. The newspapers are circulated for free across all Asian residential and commercial areas, supermarkets, cafes, restaurants, bus stations, universities, libraries, temples, mosques, community centres, cash & carries, hairdressers, health centres, national coaches and select railway stations across the United Kingdom. Moreover, the newspapers are also well established and active online on its website and social media pages which have nearly 70k followers.

With a growing reach across the British Asian Communities, SMEL is able to provide strategic Advertising, Marketing & PR services to a wide range of clients within UK. We have also extended our services to corporations and conglomerates from the Indian Subcontinent to reach out and engage with their target audiences in the UK.

 

News Publications

  • Samaj Weekly : is a fortnightly bi-lingual newspaper published in Punjabi, Hindi and English and holds one of the highest readerships across the UK as compared to any Asian newspaper.
  • The Asian Independent: is an English newspaper published monthly, circulated mainly across the Midlands.

Advertising

SMEL uses strategic proposition, differentiation, and response through its offline and online advertising campaigns and media planning across our news publications. We also instill creative execution and informed media planning that produces focused advertising campaigns that meet and exceed the objectives of our client be it through print or online.

Marketing

SMEL is a fully integrated marketing and communications department offering a range of services that include every form of marketing.  We always combine techniques of complexed multi-pronged campaigns, approaches that are designed to engage your customers and successfully promote products and services. Our marketing services include:

  • Internet & Content Marketing
  • Tele-Marketing
  • Catalog Marketing

PR

Being a media publication house, we are extremely passionate about PR and how it influences and creates understanding within your target audiences. Our expertise across verticals makes us better understand your sector and thereby providing publicity, media relations, and broader PR support: offline, online, etc. We concentrate on recommending the most effective and consistent PR strategies to achieve results and help meet your branding, marketing and sales objectives internally and externally.